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MAM

Aditya Birla Capital launches LeadHerShip for women founders

Women-to-women mentorship under InFiniTe platform to empower early-stage fintech entrepreneurs with three-month leadership journey.

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MUMBAI: Aditya Birla Capital is putting women firmly at the helm with LeadHerShip, a fresh mentorship programme that’s steering early-stage women founders toward smoother sailing in the fintech seas. The diversified financial services company has introduced the women-to-women initiative under its flagship fintech platform InFiniTe. Designed to support and empower early-stage women entrepreneurs in financial services and fintech, LeadHerShip pairs ambitious founders with senior women leaders across Aditya Birla Capital businesses for a focused three-month mentoring journey.

The one-on-one engagements help participating start-ups refine strategic priorities, tackle real-world business challenges and build scalable, market-ready solutions. In return, Aditya Birla Capital gains early visibility into emerging trends and innovation-led models.

LeadHerShip deepens the Incubate pillar of InFiniTe, which follows a ‘problem-to-partner’ approach. The platform has already engaged over 200 fintechs and implemented around 60 proof-of-concepts across digital lending, customer experience, data analytics and risk management.

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The programme is being rolled out in collaboration with B-Fair Labs, which will handle design, progress tracking and outcome measurement for a structured, impact-led incubation journey.

Aditya Birla Capital Limited managing director & chief executive officer Vishakha Mulye said, “LeadHerShip reflects our commitment to building a more inclusive, future-ready and innovation-led ecosystem. By bringing together leadership experience and entrepreneurial ambition, it creates a powerful exchange of ideas and helps shape the next generation of women leaders in financial services.”

In an industry where women’s representation in leadership still lags despite growing pipelines of women-led start-ups, LeadHerShip offers a practical bridge. It turns mentorship into momentum giving founders the navigation tools they need while letting Aditya Birla Capital spot the next wave of inclusive innovation. For women entrepreneurs charting their course in fintech, this ship just came in with a strong tailwind.

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MAM

Jos Alukkas unveils Akshaya Tritiya jewellery offers

Pay 10 per cent now with gold rate protection, 50 per cent off making charges and Rs 100 cashback per gram on 19-20 April 2026.

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MUMBAI: Jos Alukkas has struck pure gold this Akshaya Tritiya and it’s giving customers every reason to shine brighter on 19 and 20 April 2026. The trusted jewellery brand has rolled out an attractive basket of festive offers that blend tradition with smart value. Customers can book their favourite pieces by paying just 10 per cent upfront and enjoy full gold rate protection. There’s a flat 50 per cent discount on making charges across selected gold, diamond and platinum jewellery, plus an exclusive flat 30 per cent off the diamond value on all collections.

Sweetening the deal further, every purchase of 10 grams of gold jewellery comes with a free gold coin, while diamond buyers receive a free gold coin per carat. Old 22kt gold can be exchanged with zero loss, and those buying gold jewellery will also earn Rs 100 cashback per gram redeemable between 19 April and 3 May (not applicable on gold coins, bars or silver).

The offers cater to both timeless classics and the rising demand for lightweight, contemporary designs across gold, platinum and diamond collections.

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Jos Alukkas managing director Paul Alukkas said, “Akshaya Tritiya is a significant and celebratory occasion for us at Jos Alukkas, just as it is for our customers. This year we are presenting an exquisite and diverse range of jewellery across categories, offering something for every preference. Our specially curated festive offers reflect our commitment to blending tradition with evolving consumer preferences, making this occasion truly memorable.”

In a season when new beginnings and prosperity take centre stage, Jos Alukkas has turned Akshaya Tritiya into a genuine golden window. Whether you’re starting a new chapter or simply upgrading your sparkle, the brand has made sure the shine comes with serious savings and a few free coins for good measure.

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