MAM
Adi Godrej steps down from GPCL board
Mumbai: FMCG major Godrej Consumer Products Ltd (GCPL) on Wednesday announced that Adi Godrej will step down from the board of directors of the company, effective 30 September. He will continue to remain chairman emeritus of the company.
“It has been a privilege to serve Godrej Consumer Products. I am grateful to our Board for their continued guidance; to all our team members for their passion for Godrej and helping build a company that we can all be proud of; and to our customers, business partners, shareholders, investors, and communities, for their deep partnership over the years,” he said.
Adi Godrej further said that the company’s foundations are very strong. “I am very confident that Nisa and our leadership team will continue to build forward and create even more sustainable, long-term value for all our stakeholders,” he added.
In 2017, Adi Godrej passed on the reins of the company to his daughter Nisaba. He had then moved on to the role of chairman emeritus of the company.
Nisaba Godrej thanked her father for his vision and guidance that has helped shape and transform GCPL. The GCPL chairperson and MD added, “The values that he has taught us, combined with his disciplined, results-driven, and humble approach, will always be the core of our DNA. Our leadership team will continue to draw from this as we drive Godrej Consumer Products forward with a strong sense of purpose and ambition.”
The company also announced its CFO succession plan. Sameer Shah, GPCL’s current head of finance and investor relations has been promoted to the role of chief financial officer (CFO) of the company, effective 1 September. Shah succeeds V Srinivasan who has moved on as CFO and company secretary to pursue opportunities outside Godrej.
Shah has been associated with GCPL for 15 years. He has held a number of key leadership roles including as CFO of GPCL’s largest business, the India & SAARC cluster. He has also led diverse priorities across its global portfolio – investor relations, financial controlling, ERP implementation, global financial planning and analytics, and integrating inorganic businesses like Africa.
A chartered accountant by profession, Shah has specialised in Treasury Management from The Institute of Chartered Financial Analysts. Before joining GCPL, Shah worked at PepsiCo and General Mills.
Brands
EcoMedia Solutions launches EcoMeter to track carbon impact in media
New tool aims to bring real data and accountability to ads and events
GURUGRAM: EcoMedia Solutions has rolled out EcoMeter, a new solution designed to bring sharper carbon accountability to advertising, media, marketing and events.
Built on its proprietary EMS platform, EcoMeter aims to help brands and agencies measure the environmental impact of campaigns and on-ground activations using real-world data rather than broad estimates.
The move comes as sustainability gains traction across boardrooms, even as measurement within the advertising ecosystem remains patchy and often reliant on spend-based assumptions. EcoMeter attempts to change that by using localised emission factors and activity-based inputs, offering a more grounded view of carbon output.
“Today, most carbon calculations in our industry are derived from spends or broad averages. That does not reflect what is actually happening on the ground,” said EcoMedia Solutions founder & CEO Rumjhum Gupta. She added that the tool factors in variables such as location, execution and materials to deliver a more accurate picture.
The platform allows users to compare media choices based on environmental impact, plan lower-carbon campaigns and generate data-backed ESG and BRSR reports. It spans formats including OOH, DOOH, print, digital and live events, bringing sustainability into the same decision-making framework as cost and performance.
EcoMedia Solutions says the larger goal is to move the industry beyond surface-level sustainability claims towards measurable action. As scrutiny from consumers, investors and regulators intensifies, tools like EcoMeter could play a key role in helping brands back intent with credible data.
With this launch, the company is betting that the next big metric in advertising will not just be reach or ROI, but impact that can be counted in carbon.
