GECs
The Q announces influencer-led comedy show ‘Hasi Ka Hahakaar’
Mumbai: Hindi GEC The Q has announced its first original for the year “Hasi Ka Hahakaar” with Gaurav Gera as the host. Premiering on 22 January, the scripted reality comedy series will feature popular comedy influencers and artists as guests. The show will air every Saturday and Sunday at 7:30 p.m and 10 p.m.
“Hasi Ka Hahakaar” will give viewers and Gaurav Gera fans an opportunity to see him in a different avatar in each episode along with his Man-Friday and co-actor Sandesh Nayak playing the character of Khurram Bhopali. The show will give popular comedy entertainers and influencers from the digital world an opportunity to be on television alongside Gera, bolstering the overall comedy quotient, said the channel in a statement.
Each episode will have a special segment with comedians Kettan Singh, Ankita Srivastav, Ishtiyak Khan and Mubeen Saudagar joining the host. Their engagement with emerging comedy influencers on-air will further the brand’s proposition of providing a platform for digital talent on national television, it added.
Speaking on the launch of the new show, The Q programming head Tanya Shukla said, “Given the external environment and the volatile times we are living in, the comedy genre has naturally cemented its position in the minds of viewers. Hasi Ka Hahakaar is India’s first large-scale influencer-led comedy show on television. It is conceptualised upon The Q’s ‘Zara Hatke’ proposition. The fresh and innovative concept brings together talented individuals with great comedy timing.”
“Viewers will get to witness Gaurav Gera in some of his most popular digital avatars including Chutki, Shopkeeper, and Biddu Uncle among others. We are sure that show will strike a chord with viewers making them return for more. We look forward to creating, curating and investing to bring more such content that connects and resonates with our loyal viewer base while attracting new viewers to The Q,” she added.
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
