iWorld
ZEE5 unveils their biggest Bengali Original, ‘Sharate Aaj’ for Bangladeshi audiences on 21st February
MUMBAI: ZEE5 today unveils its third and biggest Bengali original web-series ‘Sharate Aaj’. Shot completely in London, the show traces the lives of a close-knit Bengali community getting set to bring in the festive cheer of Pujo when they are hit by a terror attack conspiracy. Will love and humanity triumph over hate and will the true spirit of Durga Puja prevail?
Renowned Actor Parambrata Chattopadhyay who also produced Kaali, ZEE5’s first Bengali Original web-series, is now directing Sharate Aaj and also acting in it. The power-packed star cast includes Payel Sarkar, Riddhi Sen, Surangana Bandyopadhyay and Joydeep Mukherjee. The show is also high on the music quotient featuring a mix of Rabindra Sangeet and folk songs.
Parambrata Chattopadhyay said, “It feels good to be associated with ZEE5 for the second time. Working with this platform gives me the freedom to think creative and try different concepts. Sharate Aaj is the story of identity crisis, cultural bonding and a terror threat, making the show an edge-of-the-seat thriller. The show is completely shot in London and showcases the vibrant Bengali culture present in the city. I am really excited that this show is available globally on ZEE5. I know that this will especially strike a chord with audiences in Bangladesh, a country I have a strong association with.”
“At ZEE5, we’re constantly pushing the envelope to create shows across languages that strike a strong chord with our audiences across the globe, and we have a fabulous line-up of 72 such shows over the coming year. ‘Sharate Aaj’ is a new marquee show that explores the strong cultural thread that connects Bengalis all over the world and brings them together. With its stellar star cast, we’re sure that it will resonate strongly with our audiences in Bangladesh.” said Archana Anand, Chief Business Officer – ZEE5 Global
Other Originals lined up for February by ZEE5 include The Final Call, starring Arjun Rampal in his digital debut as a suicidal pilot on duty and Abhay, starring Kunal Kemmu playing an investigative officer in the first procedural format crime thriller. ZEE5 Original Rangbaaz is also now available in Bengali, Tamil, Telugu, Kannada, Marathi and Malayalam.
With over 1,00,000 hours of Indian TV Shows, Movies, Cineplays and Videos, ZEE5 offers the largest bouquet of content across 12 languages to South Asian audiences across the globe. ZEE5 also offers 60+ popular Live TV channels, including ZEE’s best loved channels.
ZEE5 is available on Google Play Store, iOS App Store, www.ZEE5.com as well as on Samsung Smart TVs, Apple TV, Android TVs and Amazon Fire TV.
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
