iWorld
VOOT announces season 2 of ‘Silsila Badalte Rishto ka’
MUMBAI: VOOT’s popular show ‘Silsila Badalte Rishto Ka’ which has been at the center of conversations is now going for a new season with a compelling new love story. The marquee show that is a fan favorite has gained significant viewership after coming on to Voot and as an Exclusive series created by Voot Originals team it resulted in more than 2X growth in views. In the last 45 days alone It has garnered 200 M plus views !
‘Silsila Badalte Rishto Ka’ known for its brave and distinctive narrative of a forbidden love story is set to take a leap with a powerhouse cast of heart-throb Kunal Jaisingh, the beautiful Tejasswi Prakash and the talented Aneri Vajani essaying key roles as the next generation . Season 2 deals with the complex relationship decisions and dilemmas that all the young people face when needed to choose between commitment and true love . VOOT Original “Silsila Badalte Rishton Ka – Season 2 is set to go live on VOOT , starting 5th March 2019.
Elaborating on the launch of the show, Monika Shergill – Content Head, Viacom18 Digital Ventures said “ As the only daily Original series across the entire digital landscape , Silsila has been a gamechanger by successfully doubling its audience on VOOT. On the back of its terrific performance and fandom we are very excited to now take it younger in season 2 and explore all the relationship themes that are relevant to our huge youth TG on VOOT.”
The upcoming journey of the series is definitely set to get as much love and support from its viewers and create new milestones. So now, get ready to experience the changing face of your favorite show only on VOOT.
e-commerce
American Express to acquire AI startup Hyper to boost automation
Deal targets expense management as AI reshapes corporate spending tools.
MUMBAI: From receipts to robots, the expense sheet is getting a brain upgrade as American Express moves to bring artificial intelligence into the heart of corporate spending. The company has announced plans to acquire Hyper, a relatively young but fast-rising startup founded in 2022 that builds AI-powered agents capable of organising expenses, generating reports, verifying compliance with budgets and policies, and nudging users with timely reminders. The deal, expected to close in the second quarter of 2026, underscores a growing shift among financial institutions to automate traditionally manual, time-heavy workflows.
Hyper counts Sam Altman among its backers, adding a layer of Silicon Valley credibility to the acquisition. While financial details remain undisclosed, the strategic intent is clear: deepen automation capabilities and sharpen American Express’s position in the competitive corporate spending ecosystem.
The two companies are not strangers. They previously collaborated in 2024 on a co-branded credit card product, suggesting that the acquisition is less a cold buy and more an extension of an existing relationship. With this move, American Express is effectively bringing that capability in-house, aiming to embed AI directly into its commercial services stack.
Chief executive Stephen Squeri had already signalled the direction of travel in a recent shareholder letter, describing AI as a “structural shift” in how businesses operate. The Hyper acquisition appears to be a direct response to that shift, particularly in expense management, where processes such as approvals, compliance checks and reporting remain ripe for automation.
Alongside the acquisition, the company is also expanding its product suite. A recently launched business credit card offers cashback and benefits at an annual fee of $295, with another card expected later this year moves that complement its broader push into commercial services.
Taken together, the strategy points to a future where managing expenses may require fewer spreadsheets and more algorithms. For American Express, the bet is simple, if businesses are rethinking how work gets done, the tools that power that work need to evolve just as quickly.
