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VMate to incubate 1 lakh video creators from Bihar

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MUMBAI: VMate, a trending short video platform, organized a 3-day bus tour for creators meet in Bihar covering Muzzafarpur & Patna to announce its focus on the state for incubating around 1 lakh talented video creators. During the creators meet, the top 12 VMate creators who are earning more than INR 1 lakh a month were invited from all over India. They delivered power-packed live performances and shared the benefits of VMate platform with the audience, like getting fame, learning new skills, earning money and others.

The meetup opportunity was lapped up by the fans who met their favorite creators in person and learned the tricks of the craft from them. These fans also got the opportunity to win goodies, earphones, smartphones, etc. through a Lucky-draw activity organized in the event.

Also, the top 10 winners of the VMate 'Roshan Karo India' campaign were felicitated who had won a car, bike, TV's and other exciting gifts. Among the winners of 'Roshan Karo India', Ms. Sangeeta Navik, a typical housewife from a rural background and the winner of the grand prize -a Maruti Suzuki Alto was present during the creator's meet. Her story inspired many in the audience to become a creator on VMate.

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One of the top creators, named Ms. Anju Singh addressed the audience and shared her journey on VMate. Anju said "I had a love marriage and our families didn’t support us; we were living in Mumbai at a meagre salary of INR 15,000 but VMate has changed our life beyond expectations. From living under a broken roof to earning INR 1.5 lakhs a month has turned our fortunes and I am grateful to VMate for this opportunity.”

Ms. Komal Singh – a popular VMate video creator from Bihar said, “VMate actually helped me to earn name, fame, and money by doing what I love the most, that is dancing to Bhojpuri songs. Initially, my family members were bit reluctant and being a married woman, it was not easy. But with time and dedication, everything fell in place. People now recognize me and I am able to support my family financially also.” 

With its focus on Bihar, VMate has allotted a fund of INR 1 cr. for the people of the state and aims to provide free training in video-making skills to one lakh content creators. Utilizing their newfound skills, creators can then participate in VMate campaigns to earn money and also win rewards such as a car, bike, mobiles, etc. Over 1 lakh people across India have already won rewards on this platform.

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The trending short video platform also plans to launch its free online VMate academy shortly. At the academy, people across India can learn the art of video making. VMate academy will help the aspiring creators to realize their talent and earning potential.

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iWorld

Meta plans 8,000 layoffs in new AI-led restructuring wave

First phase from May 20 may cut 10 per cent workforce amid AI pivot.

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MUMBAI: At Meta, the future may be artificial but the cuts are very real. The social media giant is reportedly preparing a fresh round of layoffs, with an initial wave expected to impact around 8,000 employees as it doubles down on its artificial intelligence ambitions. According to a Reuters report, the first phase of job cuts is slated to begin on May 20, targeting roughly 10 per cent of Meta’s global workforce. With nearly 79,000 employees on its rolls as of December 31, the move marks one of the company’s most significant workforce reductions in recent years.

And this may only be the beginning. Sources indicate that additional layoffs are being planned for the second half of the year, although the scale and timing remain fluid, likely to be shaped by how Meta’s AI capabilities evolve in the coming months. Earlier reports had suggested that total cuts in 2026 could reach 20 per cent or more of its workforce.

The restructuring comes as chief executive Mark Zuckerberg continues to steer the company towards an AI-first operating model, committing hundreds of billions of dollars to the transition. Internally, this shift is already visible: teams within Reality Labs have been reorganised, engineers have been moved into a newly formed Applied AI unit, and a Meta Small Business division has been created to align with broader structural changes.

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The trend is hardly isolated. Across the tech sector, companies are trimming headcount while investing aggressively in automation. Amazon, for instance, has reportedly cut around 30,000 corporate roles nearly 10 per cent of its white-collar workforce citing efficiency gains driven by AI. Data from Layoffs.fyi shows over 73,000 tech employees have already lost jobs this year, compared with 153,000 in all of 2024.

For Meta, the move echoes its earlier “year of efficiency” in 2022–23, when about 21,000 roles were eliminated amid slowing growth and market pressures. This time, however, the backdrop is different. The company is financially stronger, generating over $200 billion in revenue and $60 billion in profit last year, with shares up 3.68 per cent year-to-date though still below last summer’s peak.

That contrast underlines the shift underway. These layoffs are less about survival and more about reinvention. As Meta restructures itself around AI from autonomous coding agents to advanced machine learning systems, the question is no longer whether the company will change, but how many roles will be left unchanged when it does.

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