eNews
starsports.com to stream 2014 Pepsi IPL Player Auction
MUMBAI: starsports.com, India’s first multi-sports digital service, will stream the action from the 2014 Pepsi IPL Player Auction to be held in Bengaluru on February 12 and 13, 2014. In a first of kind initiative for the digital platform, a full broadcast quality show will be produced with expert analysis from a stellar roster that includes Sourav Ganguly, Navjot Singh Sidhu, Harsha Bhogle, Akash Chopra, Sanjay Manjrekar and Deep Das Gupta. Streaming of the auctions will start at 9:30 am on Wednesday, February 12, 2014 and will be available with a delay of 5 minutes.
Speaking on the occasion, Ajit Mohan, EVP and Head, New Media, Star India, said, “It is likely that the most incisive coverage of the auction this time will be online. This shows our commitment to make IPL the biggest online sporting event in the world. And, this is just the beginning. We have far bigger plans in store for the full IPL coverage.”
starsports.com’s revolutionary video timeline, that allows the viewer to keep track of live events with ease, will be used for the streaming of the auction. The timeline will allow even those coming in late to catch up on the most important events of the day with editorially curated markers that allow users to easily control their viewing experience. Users will also be able to follow a detailed text commentary alongside their video experience. The auction will be available to all consumers for free.
starsports.com is India’s first multi-sports digital service with availability across the web and mobile. Powered by live and video rights, it covers the best of world sports including major cricket tournaments, BPL, La Liga and Serie A in football, F1, hockey and tennis.
For further information, please contact:
Sameer Bajaj
Corporate Communications
STAR Sports India
+919811222700
bajaj.sameer@startv.com
eNews
PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
