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Prime Video announces March 13 premiere for Tamil original Local Times with trailer launch

Seven-episode Tamil comedy follows friends saving a fading local newspaper

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MUMBAI: Prime Video has set 13 March as the global premiere date for its Tamil original comedy-drama Local Times, releasing a lively trailer that blends newsroom chaos with warmth and friendship.

The seven-episode series unfolds inside a struggling local weekly newspaper battling shrinking relevance in a fast-shifting digital news ecosystem. Developed by Anekdotes and produced by Fanboy Production, the show is directed by Naveen George Thomas and produced by Jithin Thorai.

The story centres on four friends: Veera, Azhagu, Valli and Muthu, who struggle to keep Namma Seidhi, a once-respected regional newspaper owned by Veera’s grandfather, alive. Short on funds but long on stubborn optimism, the group navigates newsroom mishaps, personal clashes and a determined rival intent on shutting them down.

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The ensemble cast features Rishikanth, Abdool Lee, Maurish Dass, Adwitha Arumugam, R. Pandiarajan, Chinni Jayanth, Rini and Nandhitha Sreekumar in key roles.

“Local Times is a rooted and emotionally resonant story,” said Prime Video India director and head of originals Nikhil Madhok. While the series unfolds within a small newsroom, he said its themes of friendship and resilience travel well beyond geography.

Producer Jithin Thorai said the team set out to craft a simple, light-hearted story about ordinary people clinging to something they believe in. The local newspaper setting offers a familiar world, he added, but the heart of the series lies in the bond between the four protagonists.

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The show is created by Abbhinav Kastura and Praveen Muthurangan alongside Satwik Gade, Thomas Manuel and Visvaksen P. The screenplay is written by Praveen Muthurangan.

Director Naveen George Thomas, making his directorial debut with the series, said the protagonists are flawed but deeply loyal to one another. The humour emerges from their desperation, he noted, while the emotional pull lies in their refusal to abandon each other.

Local Times will premiere in India and across 240 countries and territories, streaming in Tamil with English subtitles exclusively on Prime Video.

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iWorld

JioStar revenue hits Rs 9,784 crore as cricket fuels 22 per cent growth

A surge in digital viewership and sports dominance fuels a blockbuster quarter for the media giant

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MUMBAIJioStar is batting on a flat pitch. The media titan’s fourth-quarter results for the financial year 2026 reveal a business scaling new heights, propelled by an unprecedented appetite for premium sports and digital-first storytelling.

Gross revenue for the quarter soared by 22.15 per cent to Rs 9,784 crore, up from Rs 8,010 crore in the third quarter. Operationally, the momentum was equally strong; revenue from operations climbed 21 per cent to Rs 8,372 crore. These figures underscore the firm’s successful integration following the Reliance and Disney merger, creating a dominant force in the Indian market.

The annual performance has been nothing short of a spectacle. Full-year gross revenue reached a massive Rs 36,248 crore, while annual profit after tax hit Rs 3,210 crore. This rapid expansion reflects JioStar’s ability to capture and monetise the massive growth in India’s media consumption.

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Cricket proved to be the ultimate growth engine. The ICC Men’s T20 World Cup 2026 and TATA IPL 2026 delivered “record-breaking viewership” across both television and digital screens. The World Cup final alone drew a global peak concurrency of 72.5 million on JioHotstar, cementing its status as the nation’s premier streaming destination. On television, JioStar maintained a commanding 34.2 per cent viewership share, reaching a staggering 810 million viewers nationwide.

The digital numbers were just as impressive. JioHotstar averaged 500 million monthly active users, driven by consistent subscriber growth and innovative AI-led content discovery tools. These advancements are ensuring that JioStar remains at the cutting edge of the global “Race for Attention.”

With a firm grip on the country’s most valuable sporting rights and a rapidly growing digital footprint, JioStar is perfectly positioned for the future. It has built the ultimate content powerhouse—one that is ready to dominate the Indian living room for years to come.

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