iWorld
in.com finds it’s way into the vanity rooms of bollywood celebrities; launches ‘Vanity Diaries’
MUMBAI: in.com, a subsidiary of Network18 Digital, launches its first-ever digital series, ‘Vanity Diaries’. Powered by Amazon Beauty and Colorbar as their make-up partner, the new offering will witness popular celebrity make-up artist Lekha Gupta unraveling beauty secrets of some of our favorite Bollywood celebrities. Known to give its audience an insider into the lives of the celebs, in.com brings its first offering Vanity Diaries that unveils everything that happens behind the closed doors of the vanity vans. By further extending the platform's portfolio, the series looks to strengthen its offerings in a move that takes the portal's content strategy to greater heights.
Speaking about the launch of the series, Mr. Azim Lalani, Business Head – English General News Cluster, Network18 Digital, said, “As a network, we build distinct offerings that generate high consumer engagement and with in.com we intend to provide the best of entertainment. With the aim to take our brand ethos forward, we are launching our first-ever content IP and are certain that it will resonate with the celebrity enthusiast. From launching monthly digital covers to now having Vanity Diaries as a part of our content offering, we at in.com have taken the mantle ahead in diversifying our content library and open pathways for potential expansions.”
“Amazon Beauty offers India’s widest selection of Beauty products & brands. As more Indian customers get exposed to global beauty products & trends, we want to help them by giving them useful and trendy beauty tips. In this context, we are happy to partner with in.com to present Vanity Diaries – a show which gives a sneak peek into the beauty regime of some popular Bollywood celebrities. We are also excited to engage with Colorbar – one of India’s leading make-up brands.” informs Mrunmay Mehta, Category leader, Beauty and Luxury beauty, Amazon India
The six-episode series sees Lekha demonstrate her expertise on beauty and show what it takes to be a Diva. Every episode will feature a famous celebrity conversing with her in a 10-minutes video, where the make-up artist shall decode their lifestyle, skincare and beauty routines along with some never-heard before quirks through multiple segments. Seen in the promo are a host of leading ladies from the industry like Swara Bhaskar, Kiara Advani, Aditi Rao Hydari among others, who will be part of the exclusive line-up on the show. Along with that, Lekha will also be giving a sneak-peak into some easy hacks for the viewers to try at home (GharKeNuske) and get the celebrity inspired look seamlessly.
With each episode coming your way every 10 days, Vanity Dairies in meant to educate and entertain its audience and launched the first episode on 21st June, 2019 on in.com.
iWorld
Meta plans 8,000 layoffs in new AI-led restructuring wave
First phase from May 20 may cut 10 per cent workforce amid AI pivot.
MUMBAI: At Meta, the future may be artificial but the cuts are very real. The social media giant is reportedly preparing a fresh round of layoffs, with an initial wave expected to impact around 8,000 employees as it doubles down on its artificial intelligence ambitions. According to a Reuters report, the first phase of job cuts is slated to begin on May 20, targeting roughly 10 per cent of Meta’s global workforce. With nearly 79,000 employees on its rolls as of December 31, the move marks one of the company’s most significant workforce reductions in recent years.
And this may only be the beginning. Sources indicate that additional layoffs are being planned for the second half of the year, although the scale and timing remain fluid, likely to be shaped by how Meta’s AI capabilities evolve in the coming months. Earlier reports had suggested that total cuts in 2026 could reach 20 per cent or more of its workforce.
The restructuring comes as chief executive Mark Zuckerberg continues to steer the company towards an AI-first operating model, committing hundreds of billions of dollars to the transition. Internally, this shift is already visible: teams within Reality Labs have been reorganised, engineers have been moved into a newly formed Applied AI unit, and a Meta Small Business division has been created to align with broader structural changes.
The trend is hardly isolated. Across the tech sector, companies are trimming headcount while investing aggressively in automation. Amazon, for instance, has reportedly cut around 30,000 corporate roles nearly 10 per cent of its white-collar workforce citing efficiency gains driven by AI. Data from Layoffs.fyi shows over 73,000 tech employees have already lost jobs this year, compared with 153,000 in all of 2024.
For Meta, the move echoes its earlier “year of efficiency” in 2022–23, when about 21,000 roles were eliminated amid slowing growth and market pressures. This time, however, the backdrop is different. The company is financially stronger, generating over $200 billion in revenue and $60 billion in profit last year, with shares up 3.68 per cent year-to-date though still below last summer’s peak.
That contrast underlines the shift underway. These layoffs are less about survival and more about reinvention. As Meta restructures itself around AI from autonomous coding agents to advanced machine learning systems, the question is no longer whether the company will change, but how many roles will be left unchanged when it does.
