iWorld
Eros Now offers Boredom Se Freedom on Independence Day with one month free subscription
MUMBAI: Watch what you want, anywhere you want. It’s the month of freedom and there is a bigger reason to rejoice. Celebrating India’s 72nd Independence Day, Eros Now, India’s premiere Video OTT platform brings an exclusive offer for its viewers with ‘Boredom Se Freedom’. Home to a massive library of over 11,000 films along with original shows, music videos and entertainment shows, Eros Now will offer its monthly plus subscription plan worth INR 49 for free, for a month.
Starting August 1, the campaign will run up till midnight of August 15, thus giving users an opportunity of availing the offer benefits across two weeks. That’s not all, a week before Independence Day, Eros Now will also curate a special movie playlist for its subscribers, in congruence with the campaign theme. Users who sign up during the campaign period will get access to the offer subscription by using the code ‘IDAYFREE’ which can be activated by logging on to www.erosnow.com/subscribe.
Commenting on the offer, Ali Hussein, COO, Eros Now said, “Video on Demand is the spirit wherein the consumer can choose to watch, what they want and when they want to. Eros Now and our movies have always been for the masses, ‘Boredom Se Freedom’ is our endeavour for subscribers to sample Eros Now and showcase our breadth of programming.”
Gaming
Nodwin Gaming partners with Runestone for esports data and integrity solutions
South Asian esports leader joins forces with Czech tech firm to enhance tournament operations.
MUMBAI: Nodwin Gaming has just levelled up its game by bringing in a specialist to keep the scoreboard honest and the fans fully engaged. The leading South Asian esports and gaming company has announced a strategic partnership with Runestone, a Prague-headquartered esports technology firm specialising in real-time data and engagement solutions for tournament organisers and publishers.
The collaboration aims to strengthen competitive integrity, improve operational oversight, and deliver more interactive viewing experiences across Nodwin’s properties. It will initially focus on the Nodwin Clutch Series for Counter-Strike 2, a Tier 2 tournament that provides emerging teams with consistent competitive opportunities and helps build the talent pipeline.
The latest edition of the series recently concluded with Big defeating ECSTATIC 2–1 in the grand final of the $50,000 online event.
Nodwin Gaming chief business officer at MENA and global head of data monetization Teemu Koski said, “Integrity and transparency are fundamental to sustainable esports ecosystems, especially in Tier 2 competition where the next generation of talent emerges. Runestone’s expertise complements our experience in building scalable esports IPs.”
Runestone head of partnerships Michael Schwartz added, “Nodwin Gaming has built one of the most dynamic esports ecosystems across emerging markets. We’re thrilled to collaborate on supporting tournaments with greater transparency, deeper fan interaction, and scalable tools.”
Both companies are exploring opportunities to extend the partnership across additional titles, including mobile-first competitive ecosystems, and to develop new products for publishers, tournament operators, and event promoters.
In the rapidly growing world of esports, where fair play and fan excitement are equally crucial, Nodwin Gaming and Runestone are teaming up to ensure every match is not only competitive but also transparent and engaging. This alliance could well become a game-changer for Tier 2 tournaments across South Asia and beyond.







