iWorld
Apple TV: Unified Streaming selected to power dimsum subtitles
MUMBAI: Malaysian VOD service dimsum has chosen Unified Streaming, a leader in cross-platform video-streaming technologies, to provide WebVTT subtitle support conversion for its subscribers with Apple TV.
Smooth subtitling is crucial for dimsum. The SVOD service delivers the best multi-genre content from across Asia to a target audience of young, connected and mobile Malaysians.
dimsum’s decision to partner with Unified Streaming came with the realization that Apple TV requires subtitles to be in WebVTT format and subtitle information to be present in a manifest file. Unified Streaming’s software program known as Unified Packager proved the ideal solution.
“It works seamlessly with our existing workflow, which requires minimum effort in implementation by utilising Unified Packager to manipulate HLS manifest and splitting of multi subtitles”, says Boon Kim San, dimsum’s Manager of Apps Development and Operations.
Besides efficiently packaging subtitles, Unified Packager uses one ingest format and can be integrated into any existing workflow and CMS. This means dimsum can offer uninterrupted and buffering-free HD streaming, along with advanced video player features including multiple DRM, audio languages and subtitles.
“We are excited to be helping dimsum deliver the best subtitled viewing experience to its subscribers.” says Unified Streaming’s VP of Global Sales Simon Westbroek.
About Unified Packager: Unified Packager is a software program that uses MP4 files to produce segmented output in HDS, HLS, MPEG-DASH and MSS formats. DRM can be applied using the command-line options. It smoothly handles advanced features for adding multiple audio codecs, such as Dolby Digital Plus (E-AC-3), DTS Express and Fraunhofer HE-AAC v2 (multichannel). Using subtitles is easy: Unified Packager supports using DFXP, ISMT, SRT and WebVTT.
About Unified Streaming: Unified Streaming is dedicated to helping companies create and execute smart video streaming technologies. Its products are in operation around the world, with customers ranging from live news broadcasters and major TV networks to service providers and technology partners.
The ease of use and reliability of our solutions allow customers to shorten their time-to-market. Our solutions fit into existing frameworks (Apache, IIS, Lighttpd, Nginx) thus allowing for greater return on existing investment and reducing delivery cost significantly.
iWorld
Diljit Dosanjh’s Dil-Luminati tour generates Rs 943 crore impact
EY report says 14 concerts across 13 cities sparked jobs, tourism and spending
MUMBAI: What began as a music tour quickly turned into an economic crescendo. The India leg of Diljit Dosanjh’s Dil-Luminati tour has generated a measurable economic impact of nearly Rs 943 crore, according to a socio-economic impact report prepared by EY.
Spread across two months in late 2024, the tour travelled through 13 cities with 14 performances, drawing more than 3.2 lakh fans and selling out shows in roughly 10 minutes on average.
The concerts began in New Delhi on October 26 and wrapped up with a New Year’s Eve finale in Ludhiana, the singer’s hometown. In between, the Punjabi superstar turned stages across cities such as Mumbai, Bengaluru, Hyderabad, Kolkata and Guwahati into high-energy gatherings where music, fandom and travel blended into a nationwide spectacle.
According to the EY analysis, the tour generated Rs 276 crore in direct revenue for organisers through ticket sales, sponsorships and food and beverage spending at venues. Indirect spending by fans pushed the economic ripple effect even further, contributing an estimated Rs 553 crore through travel, accommodation, tourism and shopping.
Government revenues added another Rs 114 crore, including Rs 111 crore in GST and around Rs 2.5 crore in local permissions and fees.
Ticket sales were the main driver, accounting for about 80 per cent of direct revenue, with prices ranging from Rs 2,499 for silver tickets to as much as Rs 60,000 for premium lounge access. The gold category emerged as the most popular, generating more than half of the ticketing revenue.
The concerts were not just local gatherings. Nearly 38 per cent of attendees travelled from other cities to catch the shows, turning the tour into a travel magnet. Many extended their trips by two to three days, boosting hotel stays, dining and tourism activities in host cities.
Air and rail travel together accounted for around 70 per cent of inter-city travel costs linked to the concerts, while nearly half of travelling fans stayed with friends or family.
Cities hosting the tour also saw noticeable spikes in travel bookings. Flight bookings to Chandigarh, for instance, rose by about 300 per cent year on year around the concert dates, while cities such as Delhi, Ahmedabad and Indore saw booking growth of roughly 100 per cent.
Beyond the stage lights and thumping speakers, the tour also created a significant employment surge. The report estimates that more than 118,000 man-days of work were generated, including about 69,000 direct man-days and over 48,000 indirect man-days across sectors such as security, logistics, hospitality and technical production.
Security, safety and crowd management alone accounted for roughly half of the direct employment created during the concerts, reflecting the scale of operations required to stage such large events.
More than 15 brands partnered with the tour, turning concerts into a playground for creative marketing. From themed merchandise drops to experiential campaigns and exclusive ticket access deals, companies tapped into the singer’s massive fan base to amplify their reach.
The official ticketing platform recorded over 62.5 lakh visitors during the sales window and processed more than 1.2 lakh ticket orders, underscoring the intense demand for live events anchored by home-grown artists.
The tour also doubled as a cultural roadshow. At each stop, Dosanjh embraced local traditions, sampled regional cuisine and showcased India’s diversity through his social media posts and stage interactions, turning concert stops into mini travel diaries.
For the wider entertainment industry, the Dil-Luminati tour is being seen as a marker of how large-scale live concerts can drive economic activity well beyond the stage. The report suggests that India’s live music sector could grow rapidly in the coming years as demand for large events continues to surge.
In other words, the Dil-Luminati tour did more than fill stadiums. It moved crowds, boosted city economies and showed that when live music hits the right note, the ripple travels far beyond the final encore.
