MUMBAI: In week seven of opportunity to see (OTS) collated by Chrome Data Analytics & Media, the only gainer were Hindi general entertainment channels (GECs) in...
MUMBAI: ComScore has inked a strategic alliance with WPP’s data investment management division, Kantar. The alliance, which covers territories outside the US, establishes a framework...
MUMBAI: In week 6 of TAM TV ratings, let’s take a look at how the regional channels have fared across the country. In the Bihar...
MUMBAI: Its spot at the number two position was just limited for a week as the general entertainment channel (GEC) Zee TV went back to its...
MUMBAI: The Broadcast Audience Research Council (BARC) India is all geared up to release its spot monitoring services earlier than expected. The council will be ready...