NEW DELHI: Fifteen days away from the implementation of CAS, decisions still remain to be taken; discussions are still to be had to iron out glitches...
HYDERABAD: News Corp’s NDS has announced a strategic partnership with MagnaQuest, a leading customer care and billing solutions provider for the pay-TV and convergence industry headquartered...
MUMBAI: It’s all about marketing the product. Huge advertisement budgets aside, broadcasters often rope in new innovations to lure their target audience. The latest success story...
NEW YORK: DDB Worldwide was recognised by the international ad festival in Cannes as the agency that won the most Grand Prix awards in the 50...
LONDON: Influential media forecaster Zenith Optimedia has hinted a slight 1.1 per cent increase in the UK’s advertising revenues in 2004, bringing to an end one...