From micro-communities and creator authenticity to crisis management and earned media, Mausam Shah explores how PR is evolving in a fragmented digital ecosystem.
Kolkata: Teamology Softech and Media Services Pvt. Ltd., a digital PR and communications agency, has appointed Ritika Mahtani as Associate Director – Public Relations, strengthening its...
A communications veteran of agency giants Zeno Group and On Purpose moves in house, betting on a hyperlocal services startup riding a jobs boom
Basketball star's brand deals, sponsorships and endorsements now in the hands of the athlete management agency as Indian hoops chases mainstream marketability
Veteran creative leader expands remit across FleishmanHillard, Golin, Ketchum and Weber Shandwick