Corporations, which have heavily relied on graphic design, logos and too many colorful themes while ignoring the real names, are facing some new challenges. As the...
MUMBAI: Ogilvy Public Relations Worldwide (Ogilvy PR) has appointed Meenu Handa as national president, India. Handa will oversee and continue to expand Ogilvy PR’s national network....
Conventional, customary, commonplace… Certainly NOT words in the almanac of marketers who are looking to break away from the clutter as they strive to connect to...
LONDON: Financial service provider Lloyds TSB has announced a partnership with Rugby World Cup Ltd. As per this the company has become a sponsor of Rugby...
For any corporation with plans to hit the markets with going public in 2005 or beyond, here are some key points. Just like how your latest...