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MUMBAI: Tarun Tejpal’s English newspaper has done a ‘Tehelka’ yet again. The paper, which was launched in January 2004 has crossed a record copies of 100,000...
MUMBAI: Reebok has rolled out a new global advertising campaign — “I Am What I Am” — which embodies Reebok’s brand position – celebrating individuality and...
As e-commerce matures, it opens a great door for smart marketing based on some fundamental laws of common sense, which should address bringing out honest and...
MUMBAI: Gillette announced the launch of the new Gillette Champions program unveiling its newest brand ambassadors -Tiger Woods, Roger Federer and Thierry Henry. The three ambassadors...
MUMBAI: The rumour has been doing the rounds for a while now. The much anticipated move of Star India’s senior vice president ad sales Joy Chakraborthy...
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