Connect with us
MUMBAI: Out-of-Home (OOH) advertising has arrived in India. While a handful of ad agencies already have their OOH divisions in place, like O&M’s Ogilvy Activation, Mudra’s...
MUMBAI: On the note of women’s day, Tata Indicom took the opportunity to introduce their first value added service titled ‘Woman’s Zone’. The concept being an...
MUMBAI: Starcom MediaVest Group (SMG) has compiled a predictions report on the future of advertising and consumer contact from SMG experts titled – The NEXT Report....
MUMBAI: Advertising spend in China rose 20 per cent in the first half of the year to $17.7 billion. Companies like Procter & Gamble Co were...
MUMBAI: Can India’s outdoor advertising industry simply shrug off the projected loss (anywhere between Rs 600 million to 1 billion depending on who you talk to)...
