MUMBAI: DDB Mudra has roped in Rajeev Sabnis as president for its India operations. Prior to this, Sabnis was executive director at M&C Saatchi Communications. As...
MUMBAI: Internet giant Yahoo! is ready to roll out its biggest marketing campaign this season that looks at re-establishing the brand‘s lost identity amongst public. Playing...
MUMBAI: As more and more players look to explore the English movie channel space, the genre is aggressively moving ahead to reach consumers beyond their television...
MUMBAI: Bike manufacturing major Hero Honda has launched a new television campaign (TVC) for Hero Honda Hunk. The TVC looks at re-establishing and maintaining the product‘s...
MUMBAI: Publicis Worldwide COO Richard Pinder will deliver the advertising keynote address at the television trade event Mipcom on 5 October. The 25th Mipcom entertainment content...