MUMBAI: Internet products company Directi‘s recently launched BigRock.com has roped in Mediacom as its media buying partner. It has also roped in Ideas@Work to handle its...
MUMBAI: Mudra Max, a part of the Mudra Group, has appointed Sonia Lal as the vice president for its outdoor division- South India. Prior to this...
MUMBAI: Advertising agency Scarecrow has been appointed as the communication agency for toilet soap brand Margo. DraftFCB Ulka is the incumbent agency. The mandate was given...
NEW DELHI: Around 60 per cent of Reebok‘s entire advertising and marketing budget will be spent in the months of February, March and April on promoting...
MUMBAI: Star Plus‘ gamble to sprinkle weekend content with original shows as a counter to movie telecast on rival general entertainment channels seems to be paying...