MUMBAI: India‘s weak performance at the Cannes Lions Festival, the worst in the last five years, is evoking criticism in the advertising world. Sinking to just...
MUMBAI: Axis Bank has appointed MediaVest Worldwide as it media AoR. The Starcom MediaVest Group agency will handle the business from its Mumbai office. The incumbent...
MUMBAI: The Dalmia Bharat Group, which has interests in diverse business verticals, has appointed Aegis Media‘s Vizeum as its media AoR. The agency will handle the...
MUMBAI: Axis Bank has appointed Publicis Groupe‘s digital marketing agency, Digitas India, as their digital AoR. Digitas will conceptualise, design and manage Axis bank‘s presence online...
MUMBAI: As part of its global alignment, Nestle has handed over the creative duties for its coffee brand Nescafe Sunrise to Publicis Groupe. The account was...