The Alliance to Save Energy’s “Static Electricity House”, a television spot on home energy efficiency was voted the No. 2 TV commercial in the world. Judges...
Cola wars are hotting up in tandem with the soaring mercury. Beverage conglomerate Pepsi has unveiled yet another campaign aiming to quench the thirst of happy...
From Mumbai to Hong Kong. The Hong Kong AXN Challenge, organised by the Hong Kong Tourism Board and AXN, moved to the Chinese territory for the...
Auditing firm Arthur Andersen’s controversial links to failed energy giant Enron Corporation has had yet another fallout it appears. Rupert Murdoch’s News Corporation has announced that...
The man who is widely regarded as the creative brain behind the rise of Star Plus to its pre-eminent position in India’s channel stakes – Sameer...