MUMBAI: Following a comprehensive four month review, Subway has selected MediaCom to handle its $30 million media planning and buying business across Asia. MediaCom has...
MUMBAI: IPG Mediabrands has appointed Sandeep Bastikar as the head of performance marketing for APAC. In this position, Bastikar will oversee IPG Mediabrands’ programmatic offering...
MUMBAI: Media and manufacturing industries are abuzz with talks of Parle Products new Out Of Home (OOH) campaign in Delhi-NCR that upholds its pan India ‘Litter...
MUMBAI: Asian media and entertainment companies The Lumenere Group and BlinkAsia have inked a merger agreement to form a new entertainment and media development agency called...
MUMBAI: Ogilvy & Mather Asia-Pacific chief operating officer Kent Wertime has been given the additional role of chairman of Ogilvy Malaysia. In the immediate term,...