MUMBAI: It’s a proud moment for McCann Erickson, Mumbai as the agency’s Happy Dent Teeth Whitening Gum Happy Dent Palace ad has been shortlisted as one of the...
MUMBAI: Publicis Groupe is undertaking a major client-centric restructuring of its business model, which will see agency breaking down its disciplines into four distinct ‘solution hubs’...
MUMBAI: Geometry Global India has appointed Aaradhee Mehta as Geometry Global Encompass Network vice president – shopper marketing. She will report into Group COO Rahul Saigal....
MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself...
MUMBAI: NDTV, Coca-Cola and UN-Habitat once again came together with campaign ambassador Sourav Ganguly to support the 6 hour telethon that went live across all channels...