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MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself...
MUMBAI: NDTV, Coca-Cola and UN-Habitat once again came together with campaign ambassador Sourav Ganguly to support the 6 hour telethon that went live across all channels...
The campaign shows how consumers gasp with disbelief when they see the discounts on offer. MUMBAI: ShopClues has rolled out another witty and engaging TVC...
MUMBAI: Option Designs has bagged the creative duties for Trak N Tell, a telematics solution provider and vehicle tracking device manufacturer, which runs through Internet of...
MUMBAI: The Advertising Club, which will be holding the Effie 2015 Awards on 27 January, 2016, has drawn up a slew of changes to the same...
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