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MUMBAI: Posterscope India, location-based marketing specialist from the house of Dentsu Aegis Network, has predicted a disruptive growth for OOH in India, which will range between...
In unison with the seismic changes that the industry is witnessing across the media, marketing and communications community, out-of-home is also transforming at pace and is...
MUMBAI: Phoenix Marketcity Pune celebrated the New Year, on the first Sunday of the year, by welcoming people at Pune Airport with gift boxes rolling out...
MUMBAI: SBI Life Insurance, for its ‘Main Se Hum Campaign’, has launched the first-ever programmatic digital out-of-home (OOH) campaign in India. Planned by WATConsult, the digital...
MUMBAI: BookMyShow has revealed how India consumed out-of-home entertainment from its platform in 2018 in a latest report. BookMyShow CEO and founder Ashish Hemrajani said, “As the...
