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MUMBAI: India’s oral care market just got a dose of media muscle. Initiative has been appointed the media agency on record for Sensodent, the flagship oral...
MUMBAI: WPP has pulled the plug on GroupM and plugged in something slicker: WPP Media, its all-new, AI-charged global media company. The move signals a seismic...
MUMBAI: Shamik Guha has swapped healthcare for high-stakes hygiene as he steps into the role of general manager – client services at EssenceMediacom, where he’ll now...
MUMBAI:Nisha Didwania has levelled up at Zenith, taking charge as senior vice president in April 2025. After steadily climbing the ranks at the agency, this move...
MUMBAI: Ashish Singh, a seasoned digital strategist with close to 20 years in media and marketing, has joined Starcom as vice president. The move comes after...
