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“It has to be spread out, the skin of this planet, Has to be ironed, the sea in its whiteness; And the hands keep on moving,...
It‘s a quirky world full of inscrutable clients, unrealistic deadlines and unpredictable bursts of energy, advertising is. Presenting tongue-in-cheek peeks at life in media as...
The flash committers – a tribe usually found in the upper echelons of the corporate world. These people instantly commit timelines and deliverables with the earnestness...
Testimonials by celebrities “are below average in their ability to change brand preference. Viewers guess the celebrity has been bought, and they are right…. Viewers have...
By VINAY KANCHANIt was a wretched Saturday morning. Well, to be fair the weather was in top form, but almost the entire agency had been dragged...
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