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The Indian Media Business penned by Business World senior editor Vanita Kohli, published recently by Sage Publications, treads territory few Indian writers have ventured into –...
Star Plus has always been known for marketing innovations. Recently, it agreed to get involved in a contest – sponsored by Samsung India – during its...
They are the make-or-break people- those who play an important role in ensuring that new channels (news or others) survive the test of time. The indiantelevision.com...
MUMBAI: The advertising industry hasn’t reacted well to the fact that the service tax has been increased from 5 per cent to 8 per cent. However,...
His diminutive size may well fool you. His high pitched voice may mislead you. But make no mistake. Sam Balsara is a powerhouse, a giant of...
