MUMBAI: Wavemaker, GroupM’s new billion-dollar revenue, media, content and technology agency created from the merger of MEC and Maxus has opened its business in India. Wavemaker...
MUMBAI: After the success of its inaugural edition last year, digital and social media agency WATConsult has launched WAT’s Your Big Idea (WYBI) 2.0. It is...
MUMBAI: Dentsu Aegis Network has launched a new white paper examining the progress of Asia Pacific’s smart cities, including local deep-dives into eight key markets in...
Winter is coming! Old families are preparing their troops and preparing strategies in a quest to secure their territory before it is invaded by new forces....
The advertising sector is expected to be a sophisticated and creative one. Creative heads spend hours ensuring the advertising is ‘done right’. Yet, year after year,...