MUMBAI: It’s now Barbie’s turn to enter the mobile arena. Mattel Toys India and Rajshri Media Pvt. Ltd, producer of content for broadband and the wireless...
MUMBAI: ACNielsen has introduced Global Launch Tracker, a new service designed to help consumer packaged goods (CPG) manufacturers benchmark the progress of their new product launches...
MUMBAI: With the growing importance of rural markets in corporate marketing strategies, there is an increased recognition of rural specialties in helping companies plan and implement...
MUMBAI: Mobile service provider Idea Cellular has introduced a service called Dialer Tones for its customers. The company’s customers can now set their Ringing...
MUMBAI: Leo Burnett Worldwide unveiled the results of a proprietary global study of men’s attitudes and values at the Cannes International Advertising Festival in its seminar,...