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MUMBAI: ComScore Networks has released its first-ever research report demonstrating the broad reach and demographic appeal of Internet video and audio in the US. ...
MUMBAI: Pidilite Industries has roped in Rajesh Mehta as marketing head for the company’s flagship brand – Fevicol. Mehta, who was earlier with Rasna International...
MUMBAI: Post the sudden resignation of erstwhile Havas chairman and CEO Alain de Pouzilhac late last month, the French advertising agency has appointed Vincent Bollore as...
MUMBAI: India’s retail market is burgeoning and leading manufacturer-retailer Pantaloon is riding the wave, confident that its already impressive growth trajectory will pick up even more...
MUMBAI: The National Readership Studies Council (NRSC) released a second tranche of NRS 2005, containing three additional dimensions – psychographic segmentation data; readership of supplements and...
