Some would say that this particular brand was the turning point for the Sony channel and others would look at it as television’s biggest contradiction. The...
The dilution of a business name by so many similar names points to the demise of the power of once-unique names. They have become a big...
Pay a high price to acquire a blockbuster movie, back it with heavy marketing, and hope the advertising money will follow. That is what Zee Cinema...
MUMBAI: For a couple of years now, consumers have been subjected to the ongoing price war between the detergent and shampoo brands of Hindustan Lever Limited...
MUMBAI: One of the leading players in Mumbai’s outdoor horizon, Bright Advertising, recently crossed the magical 1,000 mark. The Bright kitty now has more than a...