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MUMBAI: It is finally out – the insurance sector spent around Rs 1.8 billion on advertising in the previous year. The Indian ad fraternity is slightly...
MUMBAI: The latest BRANDchild research conducted by Millward Brown and IMRB, shows that pester power is spreading its tentacles far and wider than previously thought. Millward...
NEW DELHI: The ministry of tourism and culture has taken another step in its endeavour to promote tourism in the country. With an objective of positioning...
MUMBAI: Cosmetics and hair care major L’Oreal has awarded its Rs 500 million media account to Lodestar. This was confirmed to Indiantelevision.com by L’Oreal officials. The...
MUMBAI: In the US Generation Y is one of the most coveted consumer segments around, and for good reason. These young consumers, who comprise today’s tweens,...
