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MUMBAI: Footwear maker Adidas has announced a new global advertising campaign with basketball as its core theme. The TVC featuring NBA All-Stars Kevin Garnett, Tracy McGrady...
NEW DELHI: The rules of the burgeoning retail market were being written and rewritten at the second day of the 7th KSA Retail Summit here today,...
NEW DELHI: The Firm, a specialist marketing communications advisory agency has been launched in Delhi. The Firm has been founded by Parveen Ahluwalia, former...
When advertising and marketing professionals and trade publications talk about media independents in India, Media Direction is not a name that pops up first. It’s the...
Only properly structured and clearly legit and globally strong trademark holders would be able to protect themselves; the rest with generic business names based on dictionary...
