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The corporate teams that are overdependent on research averages often see their marketing fail at a spectacular rate. Their new product introductions seem caught in a...
Imagine, one morning you see all the roads and highways and ask for the reason of their existence while being totally unaware about the invention of...
Richa Arora comes across as a marketing professional who knows her onions or rather her peppers. Britannia’s marketing head is excited about a new brand called...
MUMBAI: The seventh edition of Infomedia India‘s annual Overdrive Awards will be held on 13 January 2006 in New Delhi‘s Pragati Maidan. Held in association with...
BANGALORE: With competition heating up in the life insurance sector, private life insurance companies are finding new ways to lure customers. What ING Vysya Life (INGVL)...
