MUMBAI: TV Ad Indx has launched New BIz Discounts, a service under which ad agencies can avail of upto 50 per cent discounts to acquire competitive...
MUMBAI: Ad spending for 2006 in the US rose 4.6 per cent over the same period last year due to gains across major media. Nielsen Monitor-Plus,...
NEW DELHI: In a unique marketing road show activity called ‘Express Yourself’, CNN branded vehicles are travelling around three Indian cities – Delhi, Mumbai and Bangalore...
The brand versus sales debate has raged ever since a not so famous Greek philosopher sub let the empty seats in his ‘platonic posturing’ classroom to...
MUMBAI: Adidas launched its Authentic Fan Range collection for the upcoming World Cup Cricket. The Blue billion concept is for die hard cricket fans who live...