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MUMBAI: SSC&B Lintas has been awarded the Essar Oil Limited’s advertising and marketing communications account after a keenly contested, multi-agency pitch, involving almost all the key...
BANGALORE: Omega will soon rope in “a personality either from Bollywood or cricket” to be its male brand ambassador in India. The company is expected to...
MUMBAI: Spending on internet advertising will account for 10 per cent of total US ad dollars in 2010, doubling from five per cent in 2004, according...
MUMBAI: Promax&BDA will hold its first conference in China this November. The organisation has announced that it would hold its maiden conference in China, in conjunction...
MUMBAI: Nike is all set to host basketball phenomenon – LeBron James – on a three-city tour of Asia. Designed as a cross-cultural exchange between James...
