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MUMBAI: A month after acquiring the rights for India football from the All India Football Federation (AIFF), Zee Sports is going all out to promote the...
The date: 2 July 2004. At media agency Lodestar’s Mumbai office, the mood is jubilant. President Shashi Sinha, vice-president Nandini Dias, and general manager Arpita Menon...
MUMBAI: Buena Vista International Television–Asia Pacific (BVITV-AP) has promoted five members of its Asia Pacific sales team. The announcement was made by BVITV-AP senior vice president...
MUMBAI: In a bid to penetrate the Indian market, Publicis Groupe will acquire a 60 per cent stake in Solutions Integrated Marketing Services. This is a...
MUMBAI: A few days ago Oxford Bookstore and Response Books, launched the book Planning for Power Advertising. This is a users’ manual for students and practitioners....
