NEW DELHI: The retail industry was steadily growing, till the pandemic brought an abrupt paradigm shift in the consumer sentiments, affecting the industry in an unprecedented...
NEW DELHI: Tata Tea Gold has initiated a hyperlocal strategy to its marketing, shifting the needle from not just celebrating ‘India pride’ but to also evoking...
NEW DELHI: Embattled FMCG Dabur India, whose flagship product Dabur Honey was at the centre of a controversy after failing the NMR purity test, is now...
NEW DELHI: There’s always been money in the baby business. Therefore, it’s no surprise that Hollywood stars have often monetised their pregnancies – from brand endorsements...
Colombo: Cycle Pure Agarbathi, India’s largest and the only certified carbon neutral incense brand, strengthened its longstanding support to cricket by associating with the ongoing My11Circle...