Opens 3 MCP servers, 18 plus APIs for AI agents across food, grocery and dining.
Study finds TV drives 3–4X exclusive reach, boosts search conversions 15–25 per cent.
Adds 4,450 monthly livestream hours; deploys AI avatars across Southeast Asia and Oceania.
60 per cent banks to boost spend; 66 per cent cite legacy systems as key barrier.
A sweeping new framework sorts esports from gambling dens and gives an impatient industry something it has long been asking for: a rulebook.