Audiences veered towards light-hearted content, superhero flicks and adventure as a genre.
Under Ferzad Palia’s leadership, the youth channel is making great strides among the youth.
Zee Biskope holds 23 per cent market share in the Bhojpuri cinema category.
Undaunted by the pandemic, broadcasters launched several new channels this year.
Both linear and digital services in India is our priority market, says Fernandes.
