MUMBAI: If reality TV had a heartbeat, Bigg Boss would be the one thundering at 800 beats a year. And yes, you read that right 800...
MUMBAI: When it comes to audience measurement, India might finally be ready to stop playing hide and seek. At the 9th edition of Vidnet 2025, Hemant Kewalya,...
MUMBAI: Binge-watching may be a “snack attack”, but at VIDNET 2025, it became a full-course conversation on how India now consumes its stories. Moderator Gayatri Gauri...
MUMBAI: When it rains, it pours, and in India’s streaming world, it’s pouring viewers, pressure and pirates. At the 9th edition of VIDNET 2025, Mohamed Bilal,...
MUMBAI: Talk about retail therapy getting a glow-up, at VIDNET 2025, experts agreed that the journey from “seen it” to “shopping cart” is becoming smoother than...