MIAMI: Royal Caribbean International received the New York American Marketing Association’s Silver EFFIE Award a few days ago for its Alaska Get Out There advertising and...
MUMBAI: One of the world’s largest accounting and consulting organisations, BDO International, is the naming rights partner of the 11th women’s Champions Trophy hockey tournament. The...
MUMBAI: The newly developed All India Radio (AIR) packages might be something ad agencies and advertisers should have a closer look at. Percept Picture Company division...
LONDON: Shareholders of the struggling British advertising network Cordiant Communications Group removed top executives from the board before approving a buyout by Martin Sorell’s WPP Group....
MUMBAI: The ubiquitous and inexpensive short messaging system is firing the imagination of advertisers. SMS based services have progressed to the next frontier beyond merely providing...