Cable TV
NXT Digital inks deal with Disney Media for two years
MUMBAI: Headend In The Sky (HITS) platform NXT Digital, which rolled out its services in September 2015, has added one more broadcaster to its kitty. Disney Media Distribution, which recently separated from the IndiaCast distribution platform, has signed a two year deal with the Hinduja-owned HITS company.
The deal allows both active and passive distribution of the eight Disney channels.
“This is a partnership deal for two years, we see HITS progressing thick and fast and hence when they reached out to us, we decided to move ahead and sign the deal,” a senior Disney official tells Indiantelevision.com.
The deal has been signed on a cost per subscriber (CPS) model, and the channels are already available for NXT Digital’s subscribers.
