MAM
Himalaya BabyCare releases heartwarming Mother’s Day film
Mumbai: Moms are the epitome of strength, and this Mother’s Day, Himalaya Wellness Company, India’s leading wellness brand, unveils a touching film. Titled #StrengthOfLove, this film is a heartfelt tribute to the incredible resilience of moms and intends to celebrate the natural strength and love that mothers embody, showcased through everyday tasks and challenges they handle while managing their little ones.
Through this beautiful digital film, Himalaya highlights a mother’s subtle and understated yet profound and enduring strength, symbolized by her ability to nurture her little one with love, dedication, and resilience.
The film captures the true sentiment behind Mother’s Day and takes viewers on a journey that explores the concept of multitasking through a series of fun challenges. Participants from various backgrounds are tasked with holding seemingly simple objects while engaging in their hobbies. However, the real test takes place when they’re asked to multitask – replicating the daily realities of motherhood.
While others struggle to hold their objects while performing their usual activities, one participant, a mother, remains undeterred. We see her effortlessly organize a room while holding a flowerpot, showcasing the unmatched strength mothers possess. The emotional climax reveals the secret of her resilience – her 1.5-year-old child. As the camera pans out, the audience realizes the significance of a mother’s strength of love.
Commenting on the film, Himalaya Wellness Company director – babycare Chakravarthi N V said, “At Himalaya Wellness Company, we are proud to support mothers on their incredible journey. Motherhood is not just a role, but a life-changing experience filled with love, sacrifice, and unparalleled strength. Beyond a tribute, our #StrengthOfLove campaign is a heartfelt acknowledgment to all the mothers who grace our lives with sheer dedication and boundless love for children. These women are the silent pillars of strength in our families and communities, embodying a spirit that uplifts and inspires us all.”
Talking about #StrengthOfLove, Social Panga co-founder Himanshu Arora said, “For Mother’s Day, we wanted to honor it by showcasing the extraordinary resilience of motherhood. Our campaign celebrates the inner strength of a mother who prioritizes her child without fretting, complaining, and leaving anything unattended – a true symbol of her strength and love.”
Himalaya BabyCare is dedicated to supporting moms/parents through their parenting journey towards ensuring the healthy growth of babies and a worry-free baby care experience for moms/parents. Carefully crafted keeping the specific needs of babies in mind and their safety at the forefront, Himalaya BabyCare products are clinically tested, gentle, effective, infused with the goodness of natural ingredients, and safe for babies.
This film reinforces the company’s commitment to supporting mothers and understanding and celebrating their remarkable strength. Come, let’s unite in recognizing the #StrengthOfLove that makes every mother exceptional.
Brands
Primus Partners appoints Akasa Air co-founder Neelu Khatri as independent director
Veteran aviation and defence professional joins as independent director
NEW DELHI: Primus Partners has appointed Neelu Khatri, a founding member of Akasa Air, as an independent director, strengthening the consulting firm’s board as it prepares for its next phase of growth.
Khatri brings more than three decades of experience across defence, aviation, aerospace technology and consulting. She was part of the core team that helped build Akasa Air from concept to launch, contributing to what has been widely described as one of the fastest airline scale ups in recent aviation history.
At Primus Partners, she will provide strategic guidance on corporate governance and help steer the firm’s long term growth plans. Her experience of building a start up into a full scale organisation is expected to support the consulting firm as it expands its footprint.
Primus Partners co-founder and chairperson Davinder Sandhu, said the appointment brings valuable expertise to the board. “Neelu’s journey across defence, aviation and consulting brings a rare blend of operational insight and strategic thinking. Her experience in rapidly scaling Akasa Air will be invaluable as we continue to grow while maintaining a strong focus on corporate governance,” he said.
Primus Partners, an India headquartered management consulting and solutions firm, has emphasised governance and board oversight since its early days. The company has also taken an unconventional approach by inviting its Gen Z employees to attend board meetings so that younger perspectives can contribute to discussions.
Speaking on her appointment, Khatri said the consulting sector is entering a transformative period shaped by emerging technologies. “The industry is evolving rapidly with the rise of AI. This is an exciting moment for an Indian origin consulting firm like Primus Partners to expand its product offerings and strengthen its presence globally,” she said.
She added that as the firm pursues ambitious expansion plans, her focus will be on ensuring strong governance frameworks and effective risk management as the organisation scales.
