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European trust in media: radio outshines social networks, TV falls steeply

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NEW DELHI: This one will make radio fans go ga-ga with delight.

Radio still remains the number one trusted source of news for European citizens even as the overall perception of the trustworthiness of the media has decreased over the last five years.

The European Broadcasting Union (EBU) also found that social media, increasingly the primary source of news, is the least trusted, and even a distrusted medium in Europe.

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The annual Eurobarometer survey showed that although trust has decreased for radio as well, it remains by far the most trusted source of information. Most countries show a positive attitude towards radio and it came out as the primary trusted source in 20 countries, with an average of 55% positive response. Particularly high scores came from Sweden (74%), Finland (66%) and Denmark (57%).

Television, the second most trusted medium, is still the number one source in 11 countries but trust in television has decreased much more rapidly over the last year than the other media – with 10 points as opposed to radio, which only fell by three points, and the written press, the internet, and social media which decreased by only one point.

In only one out of 33 countries surveyed, Albania, the number of people who trusted social media as a source of news outweighed those who tended not to. In all other countries people “tend not to trust” social networks, with those in Sweden, Luxembourg, and Britain having the least trust in social networks as a source of information.

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The internet also scored particularly low, as in the majority of countries, people “tend not to trust” it. Only 12 countries had positive results, most of which are in Southeast Europe.

The written press is not perceived to be much more trustworthy than the internet.

Only 13 countries showed positive results, mostly in Nordic and Benelux regions where people have more trust in the press. In 14 countries it is regarded as the least trusted medium.

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Roberto Suárez Candel, head of Media Intelligence Service at EBU, told The Guardian that the results did not come as a surprise: “People maintain a strong relationship with radio and TV, which are still their primary sources of information and entertainment.”

“It is also not surprising that in countries with a high level of funding for public service TV and radio there tends to be more trust in the media in general – they produce good quality content and provide valuable information for society,” he told The Guardian.

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I&B Ministry

AIDCF moves TDSAT over Waves plan to stream linear TV channels

Industry body flags regulatory gap as OTT push sparks broadcast turf war

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NEW DELHI: The battle between traditional television distributors and digital platforms has found its way to the courts, with the All India Digital Cable Federation (AIDCF) moving the Telecom Disputes Settlement and Appellate Tribunal (TDSAT) against Prasar Bharati’s latest OTT play.

At the heart of the dispute is Waves, Prasar Bharati’s OTT platform, which has invited applications to onboard linear satellite TV channels. Aidcf, which represents multi-system operators (msos), argues that this move sidesteps existing broadcasting rules and risks tilting the playing field in favour of digital platforms.

The federation’s petition hinges on a key provision in the Uplinking and Downlinking Guidelines, 2022. Clause 11(3)(f) allows broadcasters to downlink channels only if they provide signal decoders to recognised distribution platforms such as MSOS, DTH operators, hits operators and iptv platforms. OTT platforms, aidcf points out, do not feature on that list.

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In simple terms, AIDCF’s argument is this: if OTT platforms are not officially recognised distributors, they should not be receiving broadcast signals in the first place. By inviting channels onto Waves, the federation claims, Prasar Bharati is opening a backdoor that lets broadcasters bypass long-standing rules.

The concern goes beyond legal interpretation. Aidcf says OTT platforms currently operate without a clear regulatory framework, allowing them to expand into traditional broadcasting territory without the compliance burden that cable and satellite operators must carry. That, it argues, creates an uneven contest.

There is also a warning for broadcasters. If they provide signal decoders to an OTT platform like Waves, they could risk breaching the very conditions under which their downlinking permissions were granted.

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For its part, Prasar Bharati’s Waves initiative is positioned as a step towards wider access and digital reach, bringing linear television into the streaming era. But critics say the move blurs the line between regulated broadcasting and largely unregulated streaming.

The matter is expected to come up before tdsat next week. The outcome could do more than settle a single dispute. It may help define how India regulates the fast-merging worlds of television and OTT, where the lines are getting fuzzier by the day and the stakes, sharper than ever.

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