GECs
Sony TV replaces Zee TV at third spot in Hindi GEC Urban
MUMBAI: Backed by popularity of the Kapil Sharma show, Sony Entertainment Television continues to climb up the ladder. In week 40, channel toppled Zee TV at number third position in Hindi general entertainment channel (GECs) Urban Hindi-speaking market.
On the other hand, Star Plus continues to dominate the Hindi GEC in both Urban and rural markets whereas Zee Anmol retained its number one position this week according to Broadcast Audience Research Council (BARC) all-India data.
Hindi GEC
Star Plus continues to lead the genre with 677946 Impressions (000s) followed by Colors on second spot with 582912 Impressions (000s) and Zee TV on third with 499579 Impressions (000s).
Zee’s free to air channel Zee Anmol replaced Star Utsav at number four with 497549 Impressions (000s) and Life OK grabbed fifth spot with 428990 Impressions (000s).
Sony Entertainment Television, Star Utsav and Sab TV bagged the sixth, seventh and eighth spot with 423671 Impressions (000s), 409577 Impressions (000s) and 378751 Impressions (000s), respectively.
Sony Pal and Rishtey stood at ninth and tenth with 367356 Impressions (000s) and 346088 Impressions (000s).
Hindi GEC Rural
Zee Anmol retained its leadership position this week and grabbed first slot with 382681 Impressions (000s) followed by Star Utsav on second slot with 314049 Impressions (000s) and Sony Pal on the third spot with 273997 Impressions (000s). Rishtey maintained its fourth position with 261573 Impressions (000s).
Star Plus bagged the fifth spot with 219001 Impressions (000s). Zee TV stood at sixth spot in Rural HSM with 213199 Impressions (000s) followed by Colors at number seven with 190579 Impressions (000s). Life Ok stood at eighth position with 153626 Impressions (000s) followed by Sony Entertainment Television at ninth place with 129826 Impressions (000s) while Sab TV at tenth spot garnered 114288 Impressions (000s).
Hindi GEC Urban
Star Plus continues to dominate the Hindi GECs genre with 458945 Impressions (000’s) followed by Colors on second with 392333 Impressions (000’s). Sony Entertainment Television replaced Zee TV to claim third spot with 293844 Impression (000s).
Zee TV fell on number four with 286379 Impressions (000s).
Life OK grabbed the fifth spot with 275364 Impressions (000s) followed by Sab TV on sixth with 264463 Impressions (000s) and & TV with 137783 Impressions (000s) stood at number seven.
In Hindi speaking market, free to air channels Zee Anmol, Star Utsav and Sony Pal grabbed the last three spots with 114868 Impressions (000s), 95528 Impressions (000s) and 93359 Impressions (000s), respectively.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.








