CoD: CEO Kundra no longer offers ‘Best Deal’

MUMBAI: Prospects of Best Deal TV seemed to be bleak as Raj Kundra, the husband of Shilpa Shetty, who was the CEO of the home shopping channel, has put in his papers.

Best Deal TV was launched in March 2015 by Kundra and Shetty who jointly owned a majority stake while Bollywood actor Akshay Kumar owned eight per cent as part of his endorsement deal with the channel, whereas UY Industries MD Deepak Kothari invested a significant amount.

Best Deal, in December 2016, had suspended operations after experiencing a sharp falls in business after demonetisation, which directly affected cash-on-delivery (CoD) — the most preferred way of payment in India.  Soon after, on 15 December 2016 itself, Kundra reportedly sent his resignation to the company.

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