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Dalmia Group assigns OOH duties to Milestone Brandcom
MUMBAI: Dalmia Bharat Group has awarded its OOH mandate to Dentsu Aegis Network’s OOH Media & Experiential agency Milestone Brandcom for the eastern region following a multi-agency pitch. The business will be handled by the agency’s Kolkata office. This win adds to the growing kitty of Milestone’s clients in India.
Milestone Brandcom shall provide OOH Media & Experiential Service to Dalmia Bharat Group, which includes planning, buying & creative innovations of outdoor media & experiential communication across six states in East region which includes Bihar, Chhattisgarh, Jharkhand, Odisha, Sikkim, UP and WB.
Dalmia Bharat Group Group marketing head BK Singh says, “We have very strong confidence in the long-term growth opportunity of the Indian cement industry. We have ambitious plans to leverage this opportunity through our core experience and proven expertise in the industry.”
Dalmia Bharat group executive director of sales and marketing in East Indrajit Chatterjee adds, “We are the fastest growing cement manufacturer in Eastern India with unique multi-brand portfolio and have an ambitious growth plan for this region. We want to leverage the expertise of Milestone Brandcom in this market to establish all our brands.”
Dalmia Group Cement is one of the leading brands in the country in terms of annual turnover. In the East, especially in Orissa and Bengal, Konark cement is a household name and carries solid equity among the customers.
Milestone Brandcom CEO and MD Nabendu Bhattacharyya mentions, “We are excited at the prospect of partnering with Dalmia Bharat Group to comprehensively leverage OOH to engage with their consumers across brands & markets. I truly believe, OOH promises a great brand engagement through innovative outdoor solutions and drive conversations around their brand promise. We hope to deliver value on back of our ability to mine data and research for them and create some disruptive iconic campaigns for them through this association.”
MAM
Toyota appoints Kenta Kon as President & CEO
New leader to steer EV push and global innovation amid industry shift.
MUMBAI: Toyota just handed the keys to a new driver because when the road to electric mobility gets twisty, you need someone who knows how to accelerate without skidding. Toyota Motor Corporation has named Kenta Kon as its new president and chief executive officer, a key leadership transition as the Japanese giant doubles down on its transformation in the fast-evolving global automotive landscape.
Kon brings deep expertise in automotive innovation, business strategy, and operational leadership to the top job. His appointment signals Toyota’s intent to sharpen focus on accelerating electric mobility, strengthening worldwide operations, and pushing customer-centric breakthroughs in next-generation technologies.
The company is betting on Kon to guide it through the industry’s pivotal shift toward sustainability, digital integration, and smarter mobility solutions. Key priorities under his watch include ramping up electric and hybrid lineups, expanding global market reach, driving cutting-edge automotive R&D, tightening supply-chain efficiency, and scaling connected and intelligent vehicle ecosystems.
This move comes at a time when legacy automakers face intense pressure to balance heritage strengths with aggressive electrification timelines and software-defined vehicle demands. Toyota aims to reinforce its position as a leader in sustainable, reliable, and future-ready mobility while navigating competitive challenges from both traditional rivals and new-age EV players.
For a brand that’s long defined durability and innovation, Kon’s elevation isn’t just a title change, it’s Toyota flooring it toward the next lap, ready to turn today’s tech talk into tomorrow’s showroom reality.
