DTH
Will clear bills of broadcasters in 4 weeks: Pantel
MUMBAI: Even as Reliance Big TV announced its shutdown, it owed more than Rs 100 crore to broadcasters like Star India, ZEEL, Sony Pictures Networks India, TV18, Viacom18, Sun TV, and Discovery Communications India.
The tribunal stated that the accommodation has been granted to Pantel and other non-official respondents on the condition that they will make sincere efforts to settle the claims of the broadcasters, particularly those of Star India and ZEEL at the earliest.
The tribunal had also directed Star India not to disconnect signals to the DTH operator till the next date on the condition that a further amount of Rs 50 lakh will be paid by Pantel by 2 February.
“We have been assured on behalf of respondent no. 3 that it will make sincere effort to settle the claims of all the petitioners at the earliest and in total it may require about four weeks to do so,” the TDSAT noted.
Earlier, the tribunal had stayed the disconnection notice by Star India on the condition that an amount of Rs 3 crore will be paid on account by Pantel before the next date 30 January.
Pantel had paid 50 per cent of the amount within one week while the company’s counsel handed over the cheque for the remaining Rs 1.5 crore before the tribunal. The delay in paying the balance Rs 1.5 crore on time was condoned by the tribunal.
It also assured of settling Discovery Communications India’s claim of Rs 7.23 crore in the same time frame. The tribunal directed Pantel to settle the dues of Cinema 24×7 also within a week or two.
ABP News Network, which has also impleaded in the matter, submitted the claim for a small amount of Rs 14 lakh approximately. The Pantel counsel assured that this claim will be settled as per mutual satisfaction within a week or two.
Also Read:
Reliance Big DTH to take FTA route under new management?
Sab Group, Pantel Tech join hands to launch over 20 FTA channels
DTH
Prasar Bharati’s WAVES earns Rs 2.9 crore in first year
Platform scales content, users but monetisation gaps limit revenue growth.
MUMBAI: Big waves, small ripples at least for now. When Prasar Bharati launched its OTT platform WAVES at the 55th International Film Festival of India in November 2024, it pitched a bold vision: a homegrown rival to global and domestic streaming giants, blending video, audio, gaming and commerce into a single digital ecosystem. Five months into FY2024–25, however, the platform’s revenue stands at just Rs 2.90 crore, a figure that underscores the gap between ambition and monetisation.
On paper, WAVES looks anything but modest. The platform has ingested 13,608 titles, totalling 9,495 hours of content, with over 13,000 titles already live. It has streamed more than 575 live events from the Mahakumbh Amrit Snan and the 76th Republic Day parade to the Hockey India League, Kabaddi World Cup and Mann Ki Baat while offering 74 live TV channels and 12 radio channels. With over 10 lakh registered users and more than 200 content partners onboarded, the scale resembles that of a fully operational streaming service rather than a pilot project.
The architecture supporting this scale is equally robust. Built under Prasar Bharati’s Central Archives vertical, WAVES runs on a cloud-based infrastructure with DRM, encryption and an integrated analytics dashboard. It includes dedicated units for content ingestion, quality control, publishing, graphics, marketing and billing, and is distributed across platforms such as OTTplay, Tata Play and BSNL. The offering extends beyond video to include audio-on-demand, e-games and even e-commerce via ONDC integration.
Yet, the numbers reveal a core disconnect. Despite its scale, WAVES generated just Rs 2.90 crore in a market where India’s OTT industry crossed Rs 23,000 crore in 2024. A key bottleneck lies in monetisation infrastructure: subscriptions cannot currently be purchased within the app and must be completed via an external website. In a mobile-first country where over 95 per cent of OTT consumption happens on smartphones, this extra step creates friction that most users are unlikely to overcome.
Ironically, content is not the problem, it is the platform’s biggest strength. Prasar Bharati holds one of the world’s richest broadcast archives, including 45,154 hours of digitised Akashvani programming and 35,723 hours from Doordarshan. For WAVES alone, over 3,800 hours of archival content have been made OTT-ready, including classics such as Ramayan and Shaktimaan, alongside rare cultural recordings and historical broadcasts.
There are early signs that this library holds commercial potential. Revenue from archival content licensing rose sharply to Rs 3.38 crore in FY24, up from Rs 67 lakh the previous year. Meanwhile, free digital platforms continue to drive massive reach, the PB Archives Youtube channel clocked 119.78 million views and added 4,02,000 subscribers in FY2024–25, crossing 1.7 million in total, while DD News has over 5.84 million subscribers.
That, however, presents a strategic dilemma. While free distribution builds scale, it also conditions audiences to expect content at zero cost making it harder to transition to paid models. WAVES, designed as a hybrid AVOD-SVOD platform with advertising and subscription layers, is yet to fully crack this balance.
The broader challenge is not technological but strategic. In an ecosystem dominated by platforms offering seamless payments, aggressive pricing and high-budget originals, WAVES is still bridging the gap between being a content repository and a commercially viable product.
For now, the platform reflects both promise and paradox. It has the scale, the content and the infrastructure but until monetisation catches up, WAVES remains less a revenue engine and more a digital showcase of what India’s public broadcaster could become.
